How To Deal with Creative Block

It has happened to every artist in history, so you are no exception. You’ve either already experienced or will experience creative block. It is absolutely devastating if it happens right in the middle of a project with a tight deadline.

However, it is a natural response of your brain after a prolonged period of intense creative work. You worked in overdrive and now you have run out of ideas. Thankfully, this is just a temporary issue and the best cure against it is, first of all, not to panic. Panic is the natural enemy of all creative work and it will fuel your creative block further. Instead, here are a few things you should do to recharge your creativity.

1. Take a Break

Stop everything that you are doing and just relax. Take a walk, observe everything around you and be inspired from every shape and color of nature. Be like a walking camcorder, absorb everything and judge nothing. Being judgmental and critical has brought you in a creative cul-de-sac among others.

2.Go to the Pool

Water is supposedly the original living environment of the first forms of life on Earth. Perhaps some ancient connection with water still remains in us. We don’t know that, but we know that going to the pool will help you relax, relieve stress and get inspired. After all, Archimedes discovered his famous formula for flotation while soaking in a bath tub. Water is a calming, relaxing environment and it helps to have ambient music of waterfalls, ocean waves or rain drops while you try to regain the connection with your muse.

3. Do Something Different

Working on the same thing without being inspired creates a vicious cycle: the more you work on it, the less inspired you get. So just stop and do something totally different. Rearrange books on the shelves, change your bed sheets, go shopping, vacuum your house – whatever you can find to do that has no connection with your project is great. Once you stop forcing your brain to focus on the same thing, it can take a breath (figuratively speaking) and new ideas have the chance to take shape and develop in your mind.

4. Sleep

Maybe this should have come first in the advice list, because one important reason for creative block is too little sleep. Staying up till the wee hours of the morning will not help you finish your project sooner, on the contrary, you will be delayed by creative block, lack of focus and sheer fatigue.

Fatigue is the number one cause of low creativity in many fields of work, not just graphic design. It is worse than tiredness, because the body will recoup after a little rest, while the brain needs at least 6 hours of undisturbed sleep. Short naps during daytime also help. If you feel sleepy at noon, do not go for a coffee, but head for the sofa or bed and have a little power nap. It is also called creative sleep. You will be surprised how refreshed and inspired you will feel after just 30 minutes of napping.

And remember: no panic. Just admit that you are human and have some limitations. Having a creative block is not a sign that you are out of touch with your talent. It just means that you have worked too hard. Take a break. Be inspired. Then get back to work with new amazing ideas and share your tips and tricks for battling the creative black hole with us.

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Ionut B
Digital Art Director with an innovative creative thinking able to translate ideas and concepts into useful and memorable interactive marketing campaigns.

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